What is a .at domain and why use it?

.at is the internet country code top-level domain (ccTLD) for Austria. It is primarily used by businesses, organizations, and individuals located in Austria or those with a connection to the Austrian market. The .at extension can help establish a strong local presence and target the Austrian audience effectively. Additionally, due to its short and memorable nature, it is sometimes used for creative domain hacks by utilizing the 'at' syllable in English words or phrases, thus creating catchy and easily recognizable URLs.