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What is a .watches domain and why use it?

.watches is a specialized domain name extension primarily used by businesses, enthusiasts, and retailers associated with watches. It serves as a distinctive digital identity for companies and individuals in the watch industry, providing an easy-to-remember and relevant web address. Watch manufacturers, sellers, repair services, and watch-related blogs or forums can utilize this extension to enhance their online presence, making it clear that their website is watch-related. By leveraging the .watches domain, entities are able to attract a targeted audience, boost SEO, and establish credibility within their niche market.